Welcome to Allied Exchange, YOUR Digital Marketing Team!

Check out my interview on the #TheBusinessofNursing blog with Amelia @RN_Solutions !

14 Aug


If you are an experienced professional, there are lots of ways to use and repackage your expertise. Yet one thing we typically did not learn about in school is sales and marketing. Two key items that are needed for a business that allows you resources to care for your needs as well has have abundant resources to help other people and donate to causes that are important to you.

In this episode, we hear from someone who is experienced with helping businesses to grow, and Lori even shares her own story as a case study of what to do when you have to start building an audience from scratch!



Lori Johnston, the founder of Allied Exchange, is a Management Consultant specializing in Sales Enablement, Sales Performance, and Process Transformation. She helps businesses with changes that are needed to activate sustainable and accelerated growth. With over 20 years of experience as a collaborative change leader, enabling the growth of successful teams and organizations, Lori is an efficiency champion for businesses facing challenges in an ever-expanding digital world. She is the Greater Los Angeles President for the National Association of Women Sales Professionals (NAWSP) and Innovation member of the International Association of Women (IAW). Her goal is to share her extensive knowledge and expertise with companies that are in search of fresh ideas and new perspectives to achieve their goals. Throughout her career, she has held various sales leadership roles within organizations. Building successful teams by combining her technical knowledge and business acumen.